Every day, we discover 40 billion spammy pages! This post explains how we used innovation, AI,
and more in 2020 to keep that spam away from your search results.

SEO is an experimental field.

When your website is at the mercy of an elusive algorithm, it opens up the playing field to innovate and push the boundaries on traditional tactics and “best practices.”

Last November we announced that the page experience ranking change will go live on Google
Search this year, in what we’re calling the “page experience update”. To help publishers and
site owners improve their page experience and prepare, today we’re announcing a few key updates.

Feedburner is making several upcoming changes to support the product’s next chapter. This post describes what you can
expect to change and what you can do now to ensure you’re prepared.

The new series Sustainable Monetized Websites is now available on the Search Central and the Google AdSense YouTube channels.
This series focuses on the best practices for people who create or manage content online and monetize it, acknowledging how
challenging this can be and assisting them with resources and focus areas.

As we’ve been continuously working to improve support for website owners in more language
markets, we’re very excited to announce the opening of our Chinese, Korean, Vietnamese, and
Thai Search Central Help Communities with support from a global team of community managers
that are dedicated to helping Product Experts.

Google Search is always working to show the most useful and helpful information possible,
through testing, experimenting, and review processes. From this, we know people appreciate
product reviews that share in-depth research, rather than thin content that simply summarizes
a bunch of products. That’s why we’re sharing an improvement to our ranking systems,
which we call the product reviews update, that’s designed to better reward such content.

This post describes a new way to filter data on the Search Console Performance reports: regular expressions, or regex. This will allow users
to create more complex query and page based filters and answer more questions that interest them.